新加坡航空公司任命黄文杰先生为中国区总经理

      新加坡航空公司宣布，任命黄文杰先生(Mr. Ng Boon Kiat Melvin)为中国区总经理，负责新加坡航空公司在中国的战略规划和市场拓展。黄文杰先生于2021年2月8日在北京履新。

    Singapore Airlines (SIA) announced the appointment of Mr. Ng Boon Kiat Melvin as its General Manager China, responsible for the airline’s strategic planning and market expansion in China. He will take up the role in Beijing from 8 February 2021.

     Mr. Ng joined SIA in 2002 and has been working with the airline for nearly 20 years, during which he had successively held several positons as E-Marketing Executive, Sales & Distribution Executive, Corporate Account Manager, Regional Marketing Manager North Asia, Manager Northern China, Passenger Sales Manager (Singapore Sales Office), General Manager Sri Lanka, General Manager Russia, General Manager Vietnam, General Manager Taiwan.

     凭借多年国际化工作历练，黄文杰先生积累了深厚的行业经验和丰富的市场认知，能够立足国际视野，扎根本土需求，为中国市场发展和战略布局提供独到视角和见解。

     With cross-cultural experiences, Mr. Ng possesses rich industry experiences and profound market knowledge, along with global visions and solid understanding of local market demands, empowering him to offer unique and refreshing perspectives on the China market.

     新加坡航空公司北亚区副总裁陈朝固先生（Mr. Tan Tiow Kor）表示：“黄文杰先生在新航总部及海外分支机构任职近20年，拥有丰富的行业经验和出色的管理能力，对航空业面临的机遇和挑战有着深刻的认识和敏锐的洞察力。我坚信他将带领中国团队加倍努力，确保我们最近的转型篇章取得成功，以行业领导者、财务可持续发展和充满活力的团队这三大支柱为新航集团的革新提供蓝图，为新航在中国市场的复苏及发展做出重要贡献。”

     Mr. Tan Tiow Kor, Regional Vice President of North Asia for SIA, commented, “Mr. Ng brings with him a wealth of industry experiences and excellent management capabilities.  He has held a variety of posts in the airline’s Singapore headquarters and overseas for nearly 20 years. He has also developed a keen understanding and insight into the opportunities and challenges facing the airline industry today. I firmly believe that Mr. Ng will lead our Chinese team and redouble our efforts to ensure the success of our latest Transformation chapter. The three pillars - World-Class Leader, Financial Sustainability, and Dynamic and Resilient Team –provide a blueprint for change and make a substantial contribution to the recovery and continued steady development of SIA in the China market.”

     对于执掌新加坡航空公司中国区，黄文杰先生充满信心：“中国是新加坡航空公司的重要市场之一，更是全球最具活力和潜力的航空运输市场。未来的成功取决于我们与中国各位业界伙伴更加紧密的合作与联系，新航将在逆境中坚韧不拔，保持韧性，调整思维方式以适应新的挑战。我们也将保持敏捷和灵活，抓住机遇，时刻准备着率先走出航空业的逆境，秉承新航‘每段旅程，专属贴心’的服务理念，努力为中国乘客带来世界一流的服务和健康安全的飞行体验。”

     Mr. Ng has every confidence in his new role as General Manager China, “China is among SIA’s most important markets, as well as the most dynamic and promising aviation market around the world. Success depends on us working more closely than ever before with our trade partners in China, staying resilient, adjusting our mindsets to adapt to the new challenges, and remaining steadfast in the face of adversity. We will stay nimble and flexible, and be ready to be first off the blocks to seize opportunities as they arise. We will also  adhere to SIA’s belief of ‘Making Every Journey Personal’, making every effort to provide world-class services and assure travel with confidence experiences for Chinese customers.”

     目前，新加坡航空运营上海往返新加坡、深圳往返新加坡的每周各一个航班。新航旗下全资子公司胜安航空运营重庆往返新加坡，每周一个航班。

     Currently SIA operates 1 flight per week from Shanghai, 1 flight from Shenzhen to Singapore with direct nonstop service. SilkAir, a subsidiary company of Singapore Airlines Group, operates 1 weekly flight from Chongqing to Singapore.